Archive for February, 2010
Foursquare is a new form of social media that incorporates socializing with your friends in a form of a game. The objective of the game is to “check-in” to a place more than any of your friends to become a “mayor.” So you are probably wondering how exactly does this “game” know where you are? Well [ READ MORE ]
A Survival Guide To Social Media and Web 2.0 Optimization by Deltina Hay begins to take a look at the specific parts of social media and how it plays a role in effective communication via web. In chapter 3, the author discusses what a RSS (Really Simple Syndication) feeds are and how they relate to blogs. A [ READ MORE ]
Creating your Social Media Strategy My next book I am reading for my Social Media class is titled A Survival Guide to Social Media and Web 2.0 Optimization by Deltina Hay. The first two chapters worked as a great introduction to being apart of the Social Media world. In this chapter the key points are the [ READ MORE ]
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For my social media class at Georgia Southern University we are reading a book Charlene Li and Josh Bernoff called Groundswell: winning in a world transformed by social technologies. This week I will be focusing on the first three chapters of the book which are titled as followed: 1. Why the groundswell-and why now? 2.jujitsu [ READ MORE ]
This is my final post on Groundswell: winning in a world transformed by social technologies. Chapter 10-12 explains how using the groundswell will benefit the companies. Earlier we talked about why a company should interact with the groundswell and now these chapters dig into real cases of how this works. 10.how connecting with the groundswell transforms your company [ READ MORE ]
PETA (People for Ethical Treatment of Animals) is a company that stands for the “rights” of animals around the world. Their main focuses include animals in factory farms, laboratories, in the clothing trade and also in the entertainment industry. Recently the have started a new campaign to push people to become vegetarians. The name of [ READ MORE ]
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